Contents
- 1 Digital Marketing institute in Abul Fazal Enclave, Delhi
- 2 Course Content:
- 3 Course Curriculum
- 4 Why Samantus Web Training Institute For Digital Marketing Institute in Abul Fazal Enclave, Delhi?
- 5 How this can be beneficial for your career growth?
- 6 General FAQs about the Digital Marketing Institute in Abul Fazal Enclave, Delhi
Digital Marketing institute in Abul Fazal Enclave, Delhi
The Digital Marketing Institute in Abul Fazal Enclave provides the most complete and powerful digital marketing course in the region, designed to equip students with the necessary capabilities and expertise needed to excel in the rapidly-changing, ever-changing industry of marketing via digital. This course teaches a range of techniques and strategies to assist you in effectively promoting businesses and products on the web, increasing website traffic, increasing sales, and increasing the recognition of your brand.
Digital marketing has evolved into an essential element of any business strategy, and, as the web continues to expand, so does the importance of digital marketing. Our course is the most efficient digital marketing course in Abul Fazal Enclave, Delhi, which is ideal for those who are new to the field as well as professionals with experience looking to broaden their knowledge and keep up-to-date on the most recent techniques and developments.
In the course, you’ll be taught how to design websites with CMS platforms such as WordPress and learn about the art of Search Engine Optimization (SEO), Social Media Marketing (SMM), social advertising, email marketing, online reputation management (DRM), and inbound marketing YouTube monetization, the creation of content, expert blogging, video optimizationand more.
Our experienced instructors offer practical exercises as well as case studies and actual scenarios to aid you in establishing a solid base in the field of digital marketing. Our course will remain the top digital marketing course in Abul Fazal Enclave, Delhi. When you’ve completed the course, you’ll be able to develop and implement efficient digital marketing strategies that allow companies to expand and thrive in the current market.
Course Content:
- Introduction to Digital Marketing
- Website Designing – CMS (WordPress)
- SEO (Search Engine Optimization)
- Local SEO
- E-commerce SEO
- Keyword Research
- Google Analytics
- Search Console (Google Webmaster)
- Google Ads (PPC, CPM, etc.)
- Search Ads
- Display Ads
- Video Ads
- Mobile Ads
- Shopping Ads
- Social Media Marketing
- Facebook Marketing
- Instagram Marketing
- Linkedin Marketing
- Twitter Marketing
- Youtube Marketing
- Pinterest Marketing
- Email Marketing,
- Online Reputation Management
- Inbound Marketing
- Google Adsense
- Youtube Monetization
- Freelancing
- Affiliate Marketing
- Dropshipping
- Graphic Design Pro
- CorelDrow
- Adobe Illustrator
- Adobe Photoshop
- Adobe Indesign
- Canva
- Motion Graphics
- Google Double-Click
- Technical SEO
- Competitive Analysis
- Personal Branding
- Black Hat SEO
- Lead Generation
- Content Creation
- Content Marketing
- Quora Marketing
- Coupon Code Marketing
- Domain Marketing
- Sales Funnel
- Pro Blogging
- Video Optimization
- Personalize Session For Doubts & Queries
- Interview Skills & Resume Help
Course Curriculum
- Introduction to Digital Marketing:
- What is digital marketing
- Why is it important?
- Digital Marketing Channels:
- Understanding the different digital marketing channels such as Search Engines
- Social Media
- Email marketing,
- Display advertising, and more.
- Creating a Digital Marketing Strategy:
- How to develop a comprehensive digital marketing strategy that aligns with business goals
- Setting up Objectives
- Target Audience Identification: Understanding how to identify and reach target audiences through digital marketing campaigns.
- Target Audience Identification:
- How to identify your potential customers
- How to reach target audiences through digital marketing campaigns & Many More….
- Introduction to Website Designing and Management:
- Understanding website structure and components
- Importance of website design and management
- Overview of Content Management System (CMS)
- Introduction to WordPress (WP)
Domain registration and hosting
- Themes and Plugins:
- Overview of themes and plugins
- Installation and activation of themes and plugins
- Customizing themes using WP Customizer
- Popular plugins for website functionality and customization
- Payment Gateway Integration:
- Introduction to payment gateways
- Popular payment gateway options
Integrating - payment gateway to website
- Testing payment gateway functionality
- E-commerce Site:
- Setup and Customization
- Understanding e-commerce websites
- Overview of popular e-commerce platforms
- Setting up an e-commerce site using WP
- Customizing e-commerce site for better user experience
- Advanced Site Setup and Customization:
- Advanced website design and development concepts
- Improving website speed and performance
- Implementing security features to website
- What is a search engine and how does it work?
- Understanding search engine algorithms and updates
- Search engine ranking factors
- Organic vs paid search results
- Search engine result page (SERP) features
- Keywords and keyword research:
- Importance of keywords in SEO
- Keyword research process and tools
- Keyword analysis and selection
- Long-tail vs short-tail keywords
- Keyword mapping and optimization
- Competitor analysis:
- Identifying and analyzing competitors
- Competitor research tools and techniques
- Competitive keyword research and analysis
- Analyzing competitor content and backlinks
- Identifying gaps and opportunities
- On-page optimization techniques:
- On-page ranking factors
- Optimizing page titles, meta descriptions, and headers
- Content optimization and keyword usage
- Image optimization and alt tags
- Internal linking and site structure optimization
- Off-page optimization techniques:
- Off-page ranking factors
- Link-building strategies and tactics
- Understanding anchor text and backlink quality
- Social media and online reputation management
- Local citation building and optimization
- Local SEO and local search optimization:
- Importance of local SEO for businesses
- Google My Business optimization
- Local citation building and management
- Localized content creation and optimization
- Local link-building and outreach
- SEO reporting:
- Setting SEO goals and KPIs
- Monitoring and measuring SEO performance
- Analyzing SEO metrics and data
- Creating SEO reports and dashboards
- Using SEO data to inform strategy and decision-making
- Introduction to Google Analytics and Search Console:
- Overview of Google Analytics and Search Console
- Benefits of using Google Analytics and Search Console for SEO
- Setting up a Google Analytics account
- Setting up a Search Console account
- Setting up Google Analytics and Search Console accounts:
- Creating a Google Analytics account
- Installing Google Analytics tracking code
- Verifying website ownership in Search Console
- Connecting Google Analytics and Search Console accounts
- Understanding website traffic and user behaviour:
- Overview of website traffic metrics
- Understanding user behaviour on a website
- Analyzing traffic sources and channels
- Identifying popular pages and content
- Tracking website performance and conversions:
- Setting up conversion tracking in Google Analytics
- Analyzing conversion rates and goals
- Tracking e-commerce transactions
- Measuring ROI for marketing campaigns
- Using search console to optimize website visibility in search results:
- Understanding search console data and reports
- Monitoring website performance in search results
- Analyzing search queries and keywords
- Identifying and fixing website errors and issues
- Introduction to Google Ads and its types:
- Understanding Google Ads and its benefits
- Types of Google Ads (Search, Display, Video, Shopping)
- Differences between different types of ads
- Keyword research and targeting:
- Understanding the importance of keywords in Google Ads
- Conducting effective keyword research
- Identifying the right target audience and targeting options
- Creating campaigns, ad groups, and ads:
- Creating a Google Ads account and setting up campaigns
- Creating ad groups and targeting options
- Creating effective ad copy and ad extensions
- Search ads, display ads, video ads, shopping ads:
- Understanding different ad formats and their purposes
- Creating search ads that appear in search results
- Creating display ads that appear on websites and apps
- Creating video ads that appear on YouTube
- Creating shopping ads for e-commerce products
- Bidding strategies and budget management:
- Understanding different bidding strategies (CPC, CPA, etc.)
- Setting the right bid for your campaigns
- Managing your campaign budget effectively
- Ad optimization and reporting:
- Monitoring and optimizing your ads for better performance
- Understanding the importance of ad quality score
- Using Google Ads reporting tools to track your ad performance
- Introduction to social media marketing and its Platforms:
- Definition of social media marketing
- Importance of social media marketing
- Overview of social media platforms for Marketing
- Facebook, Twitter, Instagram, LinkedIn, YouTube, Pinterest, and Quora marketing:
- Overview of each social media platform
- Target audience on each platform
- Best practices for marketing on each platform
- Social media advertising and targeting:
- Types of social media advertising
- Targeting options for social media advertising
- Ad creation and optimization techniques
- Content creation and management:
- Types of social media content
- Creating engaging social media content
- Content management and scheduling tools
- Building a social media marketing strategy:
- Understanding business goals
- Developing a social media marketing plan
- Defining KPIs and metrics to measure success
- Social media analytics and reporting:
- Measuring social media marketing success
- Analyzing social media data and metrics
- Reporting social media insights and results
- Introduction to email marketing and email campaigns:
- Understanding email marketing
- Benefits of email marketing
- Types of email campaigns
- Email marketing best practices
- Creating effective email content and templates:
- Tips for writing effective emails
- Types of email templates
- Designing effective email templates
- Best practices for email content creation
- Building email lists and managing subscriber data:
-
- Creating opt-in forms
- Types of opt-in forms
- Strategies for growing your email list
- Managing subscriber data
- Online reputation management techniques and tools:
- Understanding online reputation management
- The impact of online reputation on business
- Tools and techniques for monitoring online reputation
- Strategies for managing online reputation
- Inbound marketing fundamentals and strategies:
- Understanding inbound marketing
- Inbound vs outbound marketing
- Inbound marketing strategies
- Best practices for inbound marketing
- Lead generation and conversion optimization:
- Understanding lead generation
- Lead generation strategies
- Conversion optimization techniques
- Best practices for lead generation and conversion optimization
- Introduction to Graphic Design:
- Definition and importance of graphic design
- Elements and Principles of design
- Understanding the target audience and their preferences
- CorelDraw:
- Introduction to CorelDraw and its interface
- Creating basic shapes, objects, and text
- Working with layers and grouping objects
- Adding effects, transparency, and blending modes
- Designing logos, brochures, and business cards
- Adobe Photoshop:
- Introduction to Adobe Photoshop and its interface
- Basic editing tools and techniques
- Working with layers, masks, and channels
- Retouching and enhancing images
- Designing banners, posters, and social media graphics
- Adobe Illustrator:
- Introduction to Adobe Illustrator and its interface
- Creating vector graphics and illustrations
- Working with shapes, paths, and text
- Using color and gradients
- Designing logos, icons, and infographics
- Adobe InDesign:
- Introduction to Adobe InDesign and its interface
- Creating layouts and templates
- Working with text and images
- Adding graphics, tables, and charts
- Designing magazines, brochures, and newsletters
- Canva:
- Introduction to Canva and its features
- Creating social media graphics, posters, and flyers
- Working with templates and layouts
- Adding text, images, and icons
- Using color and typography effectively
- Motion Graphics:
- Introduction to motion graphics and its types
- Working with animation software like Adobe After Effects
- Creating basic animations and transitions
- Adding special effects and visual elements
- Designing intros, outros, and promotional videos
- Introduction to Content Creation:
- Understanding content creation and its importance in digital marketing
- Types of content and their significance
- Content creation process from ideation to publishing
- Topic Research:
- Identifying target audience and their needs
- Keyword research for content optimization
- Analyzing competition and industry trends
- Brainstorming content ideas
- Plagiarism Check:
- Understanding the importance of original content
- Tools for checking plagiarism
- Avoiding accidental plagiarism
- Create Unique Content:
- Writing effective headlines and titles
- Structuring content for readability and engagement
- Adding visual elements to enhance content quality
- Creating calls-to-action to encourage audience engagement
- Use of Chat GPT:
- Understanding the concept of AI-generated content
- Introduction to Chat GPT and its capabilities
- Implementing Chat GPT for content creation
- Use of Google Bard:
- Introduction to Google Bard and its features
- Utilizing Google Bard for content optimization and generation
- WordAI:
- Understanding WordAI and its capabilities
- Implementing WordAI for content creation and optimization
- Copyscape:
- Introduction to Copyscape and its Features
- Utilizing Copyscape for plagiarism checking and content optimization
- Introduction to Pro Blogging:
-
- What is Pro Blogging?
- Why is Pro Blogging important?
- Who can become a Pro Blogger?
- Topic Selection Tips & Research for Blogging:
- Understanding your audience
- Identifying popular topics and trends
- Keyword research and analysis
- Analyzing competitors’ blogs
- 10-15 Articles Posting Guide with SEO on Your Website:
- Importance of SEO in Blogging
- On-page SEO techniques for blog posts
- Off-page SEO techniques for blog posts
- Blog post formatting and structure
- Optimizing blog images and videos
- AdSense Application Guide for Your Blogging Site:
- What is Google AdSense?
- AdSense eligibility criteria
- AdSense application process
- Placing ads on your blog
- AdSense policy compliance
- Affiliate Marketing through Your Blog:
- What is affiliate marketing?
- Choosing affiliate products to promote
- Affiliate marketing platforms and networks
- Promoting affiliate products through your blog
- Measuring and optimizing affiliate marketing performance
- Introduction to Video Optimization:
- Importance of video optimization
- Video optimization techniques
- Benefits of video optimization
- YouTube Channel Optimization:
- Creating and optimizing YouTube channel
- Channel branding and customization
- Best practices for YouTube channel optimization
- Video Optimization:
- Video SEO techniques
- Video file optimization
- Metadata optimization
- Organic Video Traffic:
- Importance of organic traffic
- Tips for increasing organic video traffic
- Video promotion and distribution techniques
- How to Increase Subscribers, Views:
-
- Techniques for increasing YouTube subscriber
- Strategies for increasing video views
- Engaging with your audience to increase subscribers and views
- Preparing for a job interview
- Common interview questions and best answers
- Interview follow-up etiquette
- Resume writing tips and best practices
- LinkedIn profile optimization and networking tips
The Digital Marketing Institute in Abul Fazal Enclave provides a comprehensive Digital Marketing Course in Delhi designed to provide you with the necessary skills and information to succeed as a proficient digital marketer. This course provides a comprehensive introduction to the basics of digital marketing and advanced techniques for developing and implementing effective online marketing campaigns. It achieves this by combining theoretical knowledge with practical experience.
The curriculum encompasses WordPress, a content management system (CMS) technology that facilitates the development and hosting of websites. It also provides comprehensive guidance in graphic design, content writing, professional blogging, and video optimization.
After finishing the Digital Marketing course, you will possess the ability to develop and execute digital marketing strategies, establish and maintain a robust online presence, and generate revenue from your content in an efficient manner.
Why Samantus Web Training Institute For Digital Marketing Institute in Abul Fazal Enclave, Delhi?
Complete curriculum Our curriculum offers an exclusive and extensive program that covers the latest advancements and technologies within the industry. Students will be able to keep up-to-date and prepare to compete in the job market.
Highly skilled teachers: We have experienced and skilled instructors who offer individual attention and support to students. This creates a welcoming and enjoyable learning environment that helps students be engaged and achieve their goals.
Training, which is hands-on Samantus offers practical, hands-on training that allows students to apply their skills and expertise in real-life situations. It helps students gain confidence and establish an excellent foundation for their career.
Certifications for industry: Samantus offers the industry’s most respected certifications, which are recognized and admired by employers. These certifications aid students in demonstrating their expertise and abilities to prospective employers and improve their job chances.
Assistance with job search: We provide assistance in job search, including creating a resume in preparation for interviews as well as networking possibilities. This will allow students to find employers looking to hire them and obtain their ideal job.
How this can be beneficial for your career growth?
It is a Digital Marketing Institute in Abul Fazal Enclave, Delhi, which is a great option for those who are looking to pursue a career in digital marketing or to increase their knowledge on the subject. There are a variety of ways that this course can help different people:
Professionals seeking to upgrade their abilities: professionals already working in the area of digital marketing, however, want to improve their skills and keep abreast on the latest trends and strategies.
Business owners and entrepreneurs: This course can help business owners and entrepreneurs who wish to market their products or services via the Internet and reach a greater audience of potential customers.
New graduates as well as students The course is appropriate for recent graduates as well as students who wish to learn new abilities and improve their resumes to ensure they will be more attractive prospective employers in the field of digital marketing.
freelancers This class will benefit freelancers who want to understand how they can effectively promote their services on web and also draw more customers.
Anyone who is interested with digital marketing The class is appropriate for anyone who is interested in digital marketing and wants to know more about this subject, regardless of previous prior experience or plans in their professional career.
In the end, the Digital Marketing Institute in Abul Fazal Enclave, Delhi, provides a broad program that covers a wide variety of subjects and methods, which makes it an excellent purchase for those looking to improve their understanding and skills in the area of marketing through digital channels.
General FAQs about the Digital Marketing Institute in Abul Fazal Enclave, Delhi
Samantus Web Training Institute provides a variety of courses in Digital marketing, including Digital Marketing Pro and Digital Marketing Pro Plus. We provide separate courses in Digital Marketing, including web design (CMS), search engine optimization (SEO), Google Ads (PPC), and Social Media Marketing (SMM). In addition to this, our curriculum offers coding and programming classes that encompass Full Stack development, C & C++ programming, Java Programming, Node.js, Python, Python (Django Framework), MySQL, and MySQL Server. Samantus offers a variety of computer training, including basic and advanced computer courses, Excel masterclasses, Tally, graphic designing, and video editing courses.
Our instructors are experienced professionals with a passion for teaching. They have a strong track record of success in their respective fields and are dedicated to helping students achieve their goals.
The duration of our courses varies depending on the program. Some courses are designed to be completed in a few weeks, while others may take several months.
Yes, our institute is accredited by recognized bodies in the industry. Our courses are designed to meet industry standards and prepare students for the job market.
Yes, we provide job placement assistance to our students. We have established relationships with many companies in the industry and can help connect students with potential employers.
The class size fluctuates based on the specific course. In order to guarantee individualized attention and assistance from the instructor, we maintain small class sizes.
The cost of our courses varies depending on the program. We offer competitive pricing and payment plans to make our courses affordable for all.
Yes, we offer both online and in-person courses to accommodate students’ preferences and schedules.
Our Digital Marketing Institute in Abul Fazal Enclave, Delhi, does not require any qualifications. The courses are meant to be easily understandable, allowing even beginners to thrive in their job advancement and general development.
To enroll in a course, you can visit our website and complete the registration form. Our admissions team will get in touch with you to discuss the course details and answer any questions you may have.
