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Google Ads (PPC) Course in South Delhi
Do you feel prepared to advance your digital marketing expertise? Those interested in attaining proficiency in Google Ads have arrived at the appropriate location. The knowledge and abilities that will enable you to thrive in the realm of online advertising are precisely what we aim to impart through our all-encompassing Google Ads (PPC) course in South Delhi.
Our course is designed to accommodate the requirements of individuals with varying levels of experience with Google Ads, including complete beginners. Everything from creating your first advertising campaign to optimizing your advertisements for optimal effectiveness will be covered. You will be ensured that you have a thorough comprehension of how Google Ads operates and how to optimize it by having our seasoned instructors walk you through each stage of the procedure.
The course’s emphasis on practical application is one of its primary advantages. You will have ample opportunities to apply your newly acquired skills, as we believe that learning is most effectively achieved through practical experience. You will develop the necessary self-assurance and practical knowledge to thrive in the fiercely competitive realm of online advertising by engaging in practical exercises and analyzing real-life scenarios.
Critical subjects such as keyword research, ad copywriting, and conversion monitoring are covered in our course, in addition to technical expertise. We will ensure that you have a comprehensive comprehension of each of these concepts, as they are all vital for the success of a Google Ads campaign.
You will be capable of developing and overseeing your prosperous campaigns upon completion of our Google Ads (PPC) course in South Delhi. Google Ads provides a robust platform that enables users to achieve their objectives, be it lead generation, spike website traffic, or augment sales. You can achieve remarkable results for your company or clients by utilizing Google Ads to its fullest potential with the proper knowledge and abilities.
Course Content:
☑️ Introduction to Google Ads
☑️ Setting Up Google Ads Account
☑️ Keyword Research and Planning
☑️ Creating Compelling Ads
☑️ Campaign Management and Optimization
☑️ Google Display Network (GDN)
☑️ YouTube Advertising with Google Ads
☑️ Google Shopping Ads
☑️ App Advertising with Google Ads
☑️ Conversion Tracking and Measurement
☑️ Remarketing and Audience Targeting
☑️ Ad Policies and Compliance
☑️ Case Studies and Projects
Course Curriculum
- Understanding Google Ads and how it works
- Importance of keyword research and planning
- Different types of Google Ads campaigns
- Keyword research and planning
- Identifying high-performing keywords
- Keyword match types and their significance
- Setting up a Google Ads campaign
- Selecting the right campaign type and settings
- Creating effective ad groups
- Ad group creation and management
- Creating and managing keywords and their match types
- Ad group settings optimization
- Creating effective ad copy
- Ad extensions and their importance
- Creating responsive search ads
- Setting up and managing search ad campaigns
- Writing effective ad copy for search ads
- Bid management and optimization
- Setting up and managing display ad campaigns
- Targeting options for display ads
- Designing effective display ads
- Setting up and managing video ad campaigns
- Creating effective video ad content
- Targeting options for video ads
- Setting up and managing shopping ad campaigns
- Creating product feeds
- Optimizing shopping ads for better performance
- Analyzing campaign performance using Google Analytics
- Measuring ad performance with metrics like CTR, CPA, and ROI
- Campaign optimization techniques
Upon completion of the course, you will have the necessary expertise to manage Google Ads campaigns effectively and achieve the desired business goals.
Why Samantus is the Best for Google Ads (PPC) Course?
- Proficient Instructors: Our instructors possess considerable expertise in the field and have managed campaigns for a wide range of clients using Google Ads. They supply invaluable perspectives and practical expertise refined through years of practical experience, guaranteeing that you obtain the most pertinent and implementable direction at your disposal.
- Comprehensive Curriculum: Our course covers everything from the basics to advanced strategies, ensuring you have a well-rounded understanding of Google Ads and its applications, and empowering you to navigate the ever-changing digital advertising landscape with confidence and expertise. With our comprehensive curriculum, you’ll gain the knowledge and skills needed to stay ahead in the competitive world of online marketing.
- Advanced Perspectives: Our organization remains informed about the most recent developments and optimal methodologies in digital marketing. As a result, we guarantee that our curriculum mirrors the most current strategies that deliver favorable outcomes in Google Ads. This will provide you with a competitive advantage in the ever-changing realm of online advertising in the present day.
- Dedicated Career Guidance: We also offer resume-building workshops and interview preparation sessions to equip you with the skills and confidence needed to land your dream job in the dynamic world of digital marketing. Additionally, our career counselors stay updated on industry trends to provide ongoing support and advice tailored to your individual career goals.
- Practical Case Studies: Our course uses real-world case studies from a range of sectors, so you can successfully apply what you learn to numerous circumstances and industries. This will improve your problem-solving abilities and flexibility in a variety of marketing contexts. You’ll also get priceless knowledge on tactics and obstacles unique to the sector, equipping you for success in any kind of working environment.
General FAQs about the Google Ads (PPC) Course
What is Google Ads PPC, and why is it essential for businesses today?
Google Ads PPC (Pay-Per-Click) is an online advertising model that allows businesses to display ads on Google’s search engine results pages (SERPs). It’s crucial for businesses as it provides a highly targeted and cost-effective way to reach potential customers actively searching for products or services.
How can learning Google Ads PPC benefit my career or business?
Learning Google Ads PPC can open up a multitude of opportunities for career advancement or business growth. It equips individuals with valuable skills in digital marketing, enhances their job prospects, and empowers businesses to drive targeted traffic, leads, and sales.
Is the Google Ads PPC course suitable for beginners, or do I need prior experience in digital marketing?
Our Google Ads PPC course caters to learners of all levels, including beginners. There is no requirement for digital marketing expertise. Our comprehensive curriculum covers everything from the fundamentals to advanced strategies, ensuring that every participant can effectively understand and implement the concepts.
What teaching methods and resources are available to support my learning journey?
We use a diverse range of instructional techniques, such as lectures, hands-on activities, case studies, and interactive discussions, to accommodate various learning preferences. Moreover, participants are provided with an abundance of tools, such as course materials, online forums, and teacher assistance, to augment their comprehension and proficiency growth.
Will I receive any certifications upon completing the Google Ads PPC course at Samantus Institute?
Yes, upon successful completion of the course, participants will receive a certificate of achievement from Samantus Institute. This certificate serves as a testament to your proficiency in Google Ads PPC and can be a valuable addition to your resume or professional portfolio.
